Add a success objective
Create a success objective that represents the value of the products sold to the customer.
Before you begin
Role required: sn_acct_lc.customer_success_agent
About this task
A success objective represents that value of one or more products purchased by the customer. Objectives are defined for a specific period and are tied to an engagement. An objective can be broken down into several success outcomes that measure its achievement.
Procedure
-
Navigate to Workspace > CRM Workspace and select the List icon.
-
Navigate to the Customer Success > All Objectives and select New.
-
On the form, fill in the fields.
|
Field |
Description |
|---|---|
|
Number |
System generated unique number for the onboarding case record. |
|
Account |
The account number of the enterprise customer associated with the account. |
|
Engagement |
Select the engagement record to which the objective is to be related. This is a required field. |
|
Objective owner |
The individual responsible for the objective from the provider side. |
|
Sponsor |
External contact responsible for the objective. |
|
Products |
The sold products that match the objective. |
|
Driver |
The driving category reason behind the objective. |
|
State |
State of the engagement record.- New
|
|
Progress |
Current progress of this objective.- Not Started
|
|
Priority |
Priority of this objective in comparison to others.- Critical
|
|
Planned start |
Date on which the work for this objective is scheduled to start. |
|
Planned stop |
Date on which the work for this objective is scheduled to stop. |
|
Title |
Enter a title for this objective. This is a required field. |
|
Watch list |
Select the users who should be notified of any updates to the objective. |
|
Work notes list |
Select the users who should be notified of any updates to the worknotes. |
|
Description |
Enter a description for this objective. This is a required field. |
|
Work notes |
Any internal notes regarding this objective. |
What to do next
Add one or more success outcomes to measure the achievement of this objective. See Add a primary success outcome.
Parent Topic:Create a success blueprint manually
--- title: Add a success objective description: Create a success objective that represents the value of the products sold to the customer. locale: en-US canonical_url: https://www.servicenow.com/docs/r/acct-lifecycle-events/account-lifecycle-create-object.html release: brazil topic_type: task last_updated: "2026-09-10" reading_time_minutes: 1 breadcrumb: [Create a success blueprint manually, Create a success blueprint, Manage engagements, Customer success, Use, Customer Success Management] --- # Add a success objective Create a success objective that represents the value of the products sold to the customer. ## Before you begin Role required: sn\_acct\_lc.customer\_success\_agent ## About this task A success objective represents that value of one or more products purchased by the customer. Objectives are defined for a specific period and are tied to an engagement. An objective can be broken down into several success outcomes that measure its achievement. ## Procedure 1. Navigate to **Workspace** > **CRM Workspace** and select the **List** icon. 2. Navigate to the **Customer Success** > **All Objectives** and select **New**. 3. On the form, fill in the fields. <table id="table_olw_rwv_zbc"><thead><tr><th> Field </th><th> Description </th></tr></thead><tbody><tr><td> Number </td><td> System generated unique number for the onboarding case record. </td></tr><tr><td> Account </td><td> The account number of the enterprise customer associated with the account. </td></tr><tr><td> Engagement </td><td> Select the engagement record to which the objective is to be related. This is a required field. </td></tr><tr><td> Objective owner </td><td> The individual responsible for the objective from the provider side. </td></tr><tr><td> Sponsor </td><td> External contact responsible for the objective. </td></tr><tr><td> Products </td><td> The sold products that match the objective. </td></tr><tr><td> Driver </td><td> The driving category reason behind the objective. </td></tr><tr><td> State </td><td> State of the engagement record.- New - Define - In progress - Canceled - Closed </td></tr><tr><td> Progress </td><td> Current progress of this objective.- Not Started - On-Track - At Risk - Paused - Completed - Canceled </td></tr><tr><td> Priority </td><td> Priority of this objective in comparison to others.- Critical - High - Medium - Low - Very Low </td></tr><tr><td> Planned start </td><td> Date on which the work for this objective is scheduled to start. </td></tr><tr><td> Planned stop </td><td> Date on which the work for this objective is scheduled to stop. </td></tr><tr><td> Title </td><td> Enter a title for this objective. This is a required field. </td></tr><tr><td> Watch list </td><td> Select the users who should be notified of any updates to the objective. </td></tr><tr><td> Work notes list </td><td> Select the users who should be notified of any updates to the worknotes. </td></tr><tr><td> Description </td><td> Enter a description for this objective. This is a required field. </td></tr><tr><td> Work notes </td><td> Any internal notes regarding this objective. </td></tr></tbody> </table>4. Select **Save** to create a success objective. ## What to do next Add one or more success outcomes to measure the achievement of this objective. See [Add a primary success outcome](https://raw.githubusercontent.com/ServiceNow/ServiceNowDocs/brazil/markdown/acct-lifecycle-events/account-lifecycle-create-outcome.md). **Parent Topic:**[Create a success blueprint manually](https://raw.githubusercontent.com/ServiceNow/ServiceNowDocs/brazil/markdown/acct-lifecycle-events/account-lifecycle-create-blueprint-manual.md)
| title | Add a success objective |
| description | Create a success objective that represents the value of the products sold to the customer. |
| locale | en-US |
| canonical_url | https://www.servicenow.com/docs/r/acct-lifecycle-events/account-lifecycle-create-object.html |
| release | brazil |
| topic_type | task |
| last_updated | 2026-09-10 |
| reading_time_minutes | 1 |
| breadcrumb | Create a success blueprint manuallyCreate a success blueprintManage engagementsCustomer successUseCustomer Success Management |