Develop Partner Strategy

---
title: Develop Partner Strategy
description: The Develop Partner Strategy Accelerators provide guidance on finding and evaluating effective partners.Guidance on finding and evaluating effective partnersGuidance on finding and evaluating effective partners
locale: en-US
canonical_url: https://www.servicenow.com/docs/r/impact/accelerator-and-initiative-list/develop-partner-strategy.html
release: brazil
product: Accelerator and Initiative List
classification: accelerator-and-initiative-list
topic_type: reference
last_updated: "2026-09-10"
reading_time_minutes: 2
breadcrumb: [Strategy Accelerators, Accelerator catalog, Accelerators and Initiatives, Using Impact, Impact]
---

# Develop Partner Strategy

The Develop Partner Strategy Accelerators provide guidance on finding and evaluating effective partners.

## Develop Partner Strategy – Advanced

Guidance on finding and evaluating effective partners

### Accelerator Overview

Develop Partner Strategy provides Impact Customers with guidance to identify, and evaluate, a ServiceNow implementation partner that is aligned to their objectives and has the expertise needed to help them achieve the target outcome.

### What You Get

-   **Introductory Customer Session \(up to 60 min\)**
    -   Set expectations on process and depth of deliverable
    -   Communicate expectation for Customer participation
    -   Request data and any other inputs
-   **Discovery Customer Sessions \(up to 5 hours total\)**

    Customer meetings to discuss:

    -   Existing partner performance
    -   Current partner needs
    -   Plan to assist customer in identifying and evaluating partners for a target outcome
-   **Partner Strategy Deliverable**

    Documented recommendations to assist customer in identifying and evaluating partners for target outcome.

-   **Follow-Up Customer Session \(optional upon Customer request - up to 60 min\)**
    -   Opportunity for Q&A related to partner plan
    -   Provide additional guidance on leading practices

### Requested Customer Resources

|Customer Resource |Responsibilities |
|------------------|-----------------|
|Platform Owner- Required|Responsible for the overall accountability of the ServiceNow platform. Provides leadership and oversight to the System Administrators, ensures team alignment to business strategy and the ServiceNow roadmap, and is actively involved in the overarching governance of the platform.|
|Executive Sponsor - Required|Primary strategic contact for ServiceNow.|
|Primary Executive Stakeholder – Required|Responsible for selecting and managing the partner.|

### Requested Information / Access

-   Implementation roadmap\(s\)
-   Existing partner relationship\(s\)
-   Outstanding RFP\(s\) issued by Customer \(Partner responses not to be shared with ServiceNow\)

### Exceptions

ServiceNow is not responsible for partner assessment, identification, selection, enablement, or management.

## Develop Partner Strategy – Total

Guidance on finding and evaluating effective partners

### Accelerator Overview

Develop Partner Strategy provides Impact Customers with guidance to identify, evaluate, and select a ServiceNow implementation partner that is aligned to their objectives and has the expertise needed to help them achieve value from their ServiceNow investment.

### What You Get

-   **Introductory Customer Session \(up to 60 min\)**
    -   Set expectations on process and depth of deliverable
    -   Communicate expectation for Customer participation
    -   Request data and any other inputs
-   **Discovery Customer Sessions \(up to 10 hours total\)**

    Customer meetings to discuss:

    -   Maturity of partner management function
    -   Existing partner performance
    -   Expectations for any new partner relationships
    -   Improving partner selection and management processes
-   **Partner Strategy Deliverable**
    -   Analysis readout on the current state of partner management function
    -   Documented recommendations on how to modify and/or improve partner selection and management processes
-   **Follow-Up Customer Session \(up to 20 hours total\)**
    -   Opportunity for Q&A related to partner strategy deliverable
    -   Offer guidance on Customer’s partner management, as needed

### Requested Customer Resources

|Customer Resource |Responsibilities |
|------------------|-----------------|
|Platform Owner- Required|Responsible for the overall accountability of the ServiceNow platform. Provides leadership and oversight to the System Administrators, ensures team alignment to business strategy and the ServiceNow roadmap, and is actively involved in the overarching governance of the platform.|
|Executive Sponsor - Required|Primary strategic contact for ServiceNow.|
|Primary Executive Stakeholder – Required|Responsible for selecting and managing the partner.|

### Requested Information / Access

-   Implementation roadmap\(s\)
-   Existing partner relationship\(s\)
-   Outstanding RFP\(s\) issued by Customer \(Partner responses not to be shared with ServiceNow\)

### Exceptions

ServiceNow is not responsible for partner assessment, identification, selection, enablement, or management.