Cohort analysis in Usage Insights
concept brazil Updated Oct 26, 2026 1 min read uxa-cohorts.md
A cohort is a group of users separated from other users by similar traits or actions. Cohorts enable you to group users together based on common behavior to analyze how many users complete certain predetermined actions in a given time frame.
Cohort analysis reports provide you with information on how one in-app action relates to another. You can see measurements of how much time passes between a sequence of actions, and trends in user behavior and engagement over periods of time.
- Create a cohort
Define the predetermined sequence of actions a group of users complete so you can track conversion rates at each step. - Edit a cohort
Edit cohort session data to include in your analysis. - Delete a cohort
Delete a cohort report that you no longer need.
Parent Topic:Using Usage Insights
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--- title: Cohort analysis in Usage Insights description: A cohort is a group of users separated from other users by similar traits or actions. Cohorts enable you to group users together based on common behavior to analyze how many users complete certain predetermined actions in a given time frame. locale: en-US canonical_url: https://www.servicenow.com/docs/r/now-intelligence/usage-insights/uxa-cohorts.html release: brazil product: Usage Insights classification: usage-insights topic_type: concept last_updated: "2026-10-26" reading_time_minutes: 1 breadcrumb: [Using Usage Insights, Usage Insights, Platform Analytics] --- # Cohort analysis in Usage Insights A cohort is a group of users separated from other users by similar traits or actions. Cohorts enable you to group users together based on common behavior to analyze how many users complete certain predetermined actions in a given time frame. Cohort analysis reports provide you with information on how one in-app action relates to another. You can see measurements of how much time passes between a sequence of actions, and trends in user behavior and engagement over periods of time. - **[Create a cohort](https://raw.githubusercontent.com/ServiceNow/ServiceNowDocs/brazil/markdown/now-intelligence/usage-insights/create-action-cohort.md)** Define the predetermined sequence of actions a group of users complete so you can track conversion rates at each step. - **[Edit a cohort](https://raw.githubusercontent.com/ServiceNow/ServiceNowDocs/brazil/markdown/now-intelligence/usage-insights/edit-action-cohort.md)** Edit cohort session data to include in your analysis. - **[Delete a cohort](https://raw.githubusercontent.com/ServiceNow/ServiceNowDocs/brazil/markdown/now-intelligence/usage-insights/delete-action-cohort.md)** Delete a cohort report that you no longer need. **Parent Topic:**[Using Usage Insights](https://raw.githubusercontent.com/ServiceNow/ServiceNowDocs/brazil/markdown/now-intelligence/usage-insights/using-uxa.md)
| title | Cohort analysis in Usage Insights |
| description | A cohort is a group of users separated from other users by similar traits or actions. Cohorts enable you to group users together based on common behavior to analyze how many users complete certain predetermined actions in a given time frame. |
| locale | en-US |
| canonical_url | https://www.servicenow.com/docs/r/now-intelligence/usage-insights/uxa-cohorts.html |
| release | brazil |
| product | Usage Insights |
| classification | usage-insights |
| topic_type | concept |
| last_updated | 2026-10-26 |
| reading_time_minutes | 1 |
| breadcrumb | Using Usage InsightsUsage InsightsPlatform Analytics |